Does a Great Gift Always Make for a Great Deal?

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FDIC Consumer News – Summer 2005 – Does a Great Gift Always Make for a Great Deal?


Related Services - The following directories of companies and services offer a wide variety of financial programs to assist you with handling your debts. Consolidate your bills with a debt consolidation loan or use a debt management or credit counseling service for help with your credit card bills and other payments.

  • Personal Debt Consolidation Loan - This type of lending is most often structured as an unsecured debt. This means your personal property or house will not used as collateral. Your approval (or denial) will usually be based upon your payment / credit history and your ability to repay the loan. This type of credit is also often called a signature loan.
  • Debt Settlement Companies - Too much debt? List of companies providing this alternative to bankruptcy that provides for debt negotiation and arbitration services for those that need to eliminate debt.
  • Debt Consolidation Services - Need lower payments? If you have a large amount of small debts (especially if they have adjustable interest rates), now may be a good time to do a consolidation of your bills and lower your overall monthly outgo.

A Shopper's Guide to Bank Products and Services

Does a Great Gift Always Make for a Great Deal?


Banks are offering computers and other attractive incentives for opening new accounts. Don't make a decision based just on the freebies.


You've probably seen bank advertisements offering gifts to people who open a checking account, apply for a credit card or deposit money into a new certificate of deposit (CD). Some gifts are small, maybe a plastic piggy bank. Some are simply a cash bonus, perhaps $50. And others are more substantial, such as a name-brand computer and printer. How can you decide if the offer is worth taking?


Figure out whether the account being offered is what you want or need. The buying tips in this issue of FDIC Consumer News can help.


If you end up choosing between two accounts with like terms and features that both meet your needs, it's OK for the gift to be the deciding factor. "But don't let a gift alone tempt you into signing up for an account," warned Mira Marshall, a Senior Policy Analyst in the FDIC's Division of Supervision and Consumer Protection. "You may end up paying dearly for that gift by foregoing more beneficial terms and conditions elsewhere."


Here's another reason to first be sure you are getting an account to your liking: It's easy to evaluate a cash bonus, but sometimes difficult to determine the quality or value of a product being offered by the bank.


  • Be aware that you must pay taxes on a gift worth more than $10. By law, the bank must report to the IRS the fair market value (which may include delivery charges) as income. If you receive multiple items in one year with a total value of more than $10, that value also will be reported as income and taxed accordingly.
  • Read the fine print and determine what you could lose if you can't meet all the terms of the account. Here's a real example based on a CD offered by one bank.

Let's say a bank is advertising a $20,000, 10-year CD, for which you would receive up-front a PC "bundle" (a personal computer, monitor and printer) valued at $1,000. The $20,000 deposit "must be maintained for the full term of the certificate of deposit [10 years]...or the value of the gift will be deducted from your account balance." How can you tell if that's a good deal for you?


Start by taking into account that you'll pay tax on that $1,000 in the year you receive the computer. Then carefully consider the account terms. If you need to withdraw any of your $20,000 deposit before the end of 10 years—even if it's weeks or months shy of that date—the bank would deduct $1,000 from your account, plus you'll pay a penalty for an early withdrawal from the CD. Remember, too, that you probably won't even have the computer at the end of the 10 years.


"You have to decide whether the interest you will earn on the CD, plus the value of the gift, is worth the risk that you will need those funds before the end of the 10-year period," Marshall said. "You might be better off with a different CD with less risk that your earnings will be reduced."


So, think about the type of account that's best for you, shop around, and always read the account literature before you agree to anything. That's good advice even if there's no gift being offered.


Summer 2005 | Buying Power | Internet Banking | Account with Gift | Financial Supermarkets | Shopping List | FDIC Help


FDIC Consumer News is published by the Federal Deposit Insurance Corporation


FDIC Consumer News is produced quarterly by the FDIC Office of Public Affairs in cooperation with other Divisions and Offices. It is intended to present information in a nontechnical way and is not intended to be a legal interpretation of FDIC or other government regulations and policies. Mention of a product, service or company does not constitute an endorsement.


Find current and past issues of FDIC Consumer News at http://www.fdic.gov/consumernews. Refer to this same index to locate the issues that are specially formatted for being reprinted in any quantity.


To receive an e-mail notice about each new issue of FDIC Consumer News posted on the FDIC Web site, with links to stories, follow instructions posted at www.fdic.gov/about/subscriptions/index.html.


Last updated on 5/17/2005

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